The CEO of the Micro, Small, and Medium Enterprise Development Agency (MSMEDA) announced the launch of the “Turathna Development Hub” as one of the exhibition's key development components. The hub aims to optimize the value gained by participating exhibitors and visiting entrepreneurs and artisans. Its role will not be limited to product marketing but include business development, enhancing competitiveness, and connecting enterprises with business, growth, and export opportunities.
The CEO added that the “Turathna Development Hub” will offer an integrated system of non-financial and business development services in accordance with the requirements of each enterprise and its stage of development. The hub’s mission is to empower businesses to strengthen their capabilities, enhance their competitiveness, improve their access to markets, and leverage growth opportunities. It also seeks to transform every small handicraft activity into a more competitive business with greater potential for growth.
The CEO further said that the hub would offer highly professional services to entrepreneurs aiming to develop and expand their businesses. These services will include business and product development, enhancing marketing and digital capabilities, facilitating connections with buyers in various markets, and assisting enterprises in identifying export opportunities and growth avenues.
He concluded by urging handicraft and artisan entrepreneurs to leverage the services offered by the “Turathna Development Hub,” which provides access to professionally designed technical support programs aimed at guiding businesses toward development, expansion, and sustainability.
🖋️Source: The National Media Authority Portal
